Tip number one, write out your scripts. Why should you write out your scripts you ask? Because, this will be like providing a map for people and will let them know what to expect. As a result, they can follow along more easily. So, what should you think about with your scripts.
Use natural language.
o Speak as you would if you were talking to someone sitting with you.
o Don’t use big words that people don’t know the meanings of.
o Don’t use acronyms unless it’s something that’s really commonplace. And even then, consider just saying the words. You want to decrease the friction and the possibility that people won’t understand what you’re saying.
o Try not to use euphemisms or slang that might not be known across a variety of cultures.
Consider formatting your script if possible.
o Use bold formatting to remind you to emphasize certain words or phrases. Insert proper punctuation to remind you to end sentences appropriately when you are speaking.
o Make sure the font size is something that you can see without causing too much of a distraction. You don’t want to have to lean in to your camera and engage in a lot of squinting. You might not lose viewers, but you definitely won’t appear as confident or knowledgeable.
o Use short sentences. People will get lost trying to follow your line of thinking if you go on and on. You will start to sound like you are rambling on. You will sound less professional. Now keep in mind that this tip, especially, is for educational or informational videos. In other videos, it may be perfectly fine to have a delivery that is more off-the-cuff. But here, you want to make your points quickly and without a lot of fluff. Get to the good stuff fast. That’s what they came for…the dessert. So consider using bullet points in your scripts.
Tip number two. practice your scripts. Why practice? Because it will help become more comfortable with the script and therefore appear more confident. You will come across as not only knowledgeable but also relatable. In other words, be yourself. Consider using practical examples that people can relate to because that will help them relate to you. And that’s what we want.
As you’re recording your video, make sure you insert sincere emotions.
o If something is funny in your script, then a slight smile or laugh is appropriate, especially if you would smile or laugh in person.
o But make sure that your facial expressions aren’t at odds with what you are talking about. You shouldn’t be smiling if the topic is about something that is troubling or challenging.
o And finally, be careful with emotions. Make sure they are sincere, but don’t go overboard. On the other side, you also don’t want to look like a robot.
As you’re recording your video, you also want to watch your body language.
o Be aware of how you are using your head, for instance nodding, swaying, shaking…they should match what you’re saying. But they shouldn’t be overdramatic.
o Also, be aware of how you are using your hands and your fingers. Try not to point directly at the viewer. Make sure that your hands are not flailing around. Instead, use your hands to make a point. Use them decisively, but do so in a natural way.
Tip number three. Use a teleprompter. Using a teleprompter forces you to stick to your script so that you don’t go off on a tangent. it helps you keep your video to the point, and it keeps you from trying to remember everything that you need to talk about. Here are a couple of teleprompter tips, though.
Make sure that you set the font at a readable size. You don’t want to have to lean into the camera to see and read the script. That is not going to help you look confident and knowledgeable.
Also make sure that the speed of the teleprompter matches the speed of your delivery. Make sure that it’s not too slow or too fast. This is another reason why you should practice.
Tip number four. Get feedback before posting. This tip is pretty simple. Do a practice run and share it with someone who you know will give your honest feedback. The trick, though, is to find someone who will give you honest feedback meaning, that they will tell you the following:
When they got bored. They should be able to let you know when you started to lose their attention, when their mind wandered.
They should also let you know when they didn’t understand what you were saying.
They should let you know when a question popped in their head that you didn’t answer or if questions came up later.
And finally, when they felt like they wanted you to go into more detail, when something seemed really interesting. That will not just tell you when you need to go into more detail but also what might be the next good video topic.
You need to receive feedback and not just…oh, that was good. If your feedback person is not giving you any suggestions, you may want to consider getting a new feedback person. The goal is to appear confident and knowledgeable, and we all need feedback that will help us improve. Remember, though, we aren’t aiming for perfection, but for progress.
Tip number five, which is also our last tip is…wrap up your points at the end of the video. That helps your viewers with that map that I mentioned at the beginning of this course, and they’ll be able to double check whether they made note of all the points that they were supposed to get. So, for instance, in this video, I might consider wrapping up like this…
In this video we’ve discussed five tips to help you appear more confident in your videos. These five tips are most helpful if you are conveying educational or informational material. They are, write out your scripts. Practice your scripts. Use a teleprompter. Get feedback before posting. And finally conduct a wrap up at the end of the video.